DirecTV
 
When we launched in 1994, DIRECTV was the first
entertainment service in the U.S. to deliver all digital-quality,
multi-channel TV programming to an 18-inch satellite dish. The launch of
DIRECTV© service, with its national reach, provided people across the
continental U.S. with a much needed alternative to cable. And for the first
time, rural consumers who were not being served by cable at all now had
access to programming like their urban and suburban counterparts.
DIRECTV also pioneered technological breakthroughs, including the first
national system with interactive on-screen program guide and pay per view
ordering by remote control. DIRECTV innovations and awards for digital
broadcast satellite technology have set a new standard for televised
entertainment.
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